ALENTAR — Guest Curation & RSVP Management
Targeted outreach and high-profile RSVP management for the Alentar vernissage. We developed a strategic campaign to a specific set of contemporary art contacts (approx. 100), including curators, collectors' advisors, academics, and specialist press. Secured attendance from key cultural figures across the scene. A boutique, high-efficiency operation that delivered a 70% reduction in cost per qualified attendee compared to what you'd pay a traditional PR agency. As a result, we delivered a valuable contact list that can support future gallery growth.
BLOQUE — Strategic Alliances & Omni-Channel Comms
Strategic alliances, PR, and omni-channel comms for the only annual forum in Mexico focused on the expanded possibilities of contemporary sculpture (held to full capacity at Museo de Arte Moderno, Museo Anahuacalli, and Sala de Arte Público Siqueiros (SAPS). A cost-effective, high-impact transmedia campaign ran through national radio (Ibero 909 FM), cultural press, and media partnerships (Onda MX). The strategy focused on reaching independent media and key niche cultural creators (from 23K to +100K followers), resulting in significant organic reach and earned media, with +400K impressions and engagement with curators, collectors, and the specialist art audience.
VA — Funding & Applications
Mitamine Lab provides support to artists looking to expand their practice by applying for international grants, competitions, and residencies. We help artists navigate the complex application processes of respected organizations such as Delfina Foundation, Fundación Ama Amoedo, Fundación Botín, Tokyo Arts and Space, and the Pollock-Krasner Foundation, among others.
REVOLÚ GALLERY — Communication, Strategy & Logistics
We support Revolú Gallery — an experimental gallery founded in 2022 by Allicette Torres, with roots in Puerto Rico and New York — in its Mexico City presence, providing management of logistics, communications, and programming, including VIP cocktails, opening nights, and public activations.
SAENGER GALERÍA — Digital Strategy, Design & Operations
For three years, Mim directed the design, communication, and digital strategy for Saenger Galería. This approach grew its online presence, attracting between 500,000 and 700,000 monthly views. By using digital channels as the main way to connect with customers, this strategy boosted impact and engagement. Additionally, Mim improved operations by introducing specialized gallery management platforms, completing a full website migration, and increasing visibility through targeted SEO and ad optimization.
RADICAL SOUNDS LATIN AMERICA — Sound & Poetry Storytelling
Sound/Poetry storytelling in collab with Chris Christou for Radical Sounds Latin America. Contemplating voice, sounds and music as a medium to reflect about our own acoustic consciousness, this musical storytelling took inspiration from visual and sound poetry from the mid-70s, attempting to use these sound sources out of the domain of physical tangible reality to reinvigorate language as a passionate poetic tool that commemorates memories of the past, memories of people and fading memories.
RADIO BONITA — Hospitality and Collab Development
Radio bonita (NY) pop-up in CDMX, in collaboration with El Recreo.fm & MitamineLab.
EMANATION JOURNAL — Ethnographic & Editorial Collab
Text for Emanation journal, an interdisciplinary ethnography publication focused on Huautla de Jiménez, and Mazatec community of the Sierra Mazateca, Oaxaca, Mexico.
STUDIO MANAGEMENT — Production & Coordination for Artists
Mim has coordinated projects, art production, sales, social media & other related artsy stuff for artists like Pedro Friedeberg, Pedro Reyes, Carlos Amorales, François Bucher, Ana Montiel & Javier Peláez.
ARAMAUCA — Communications Coordination
Communications coordinator for Aramauca, contemporary art platform in San Cristóbal, Chiapas.
MUSEOMIX — Sponsorships & Communication Strategy
Communication, funding strategies and sponsorships for Museomix first edition in Mexico City at Museo del Palacio de Bellas Artes, a gathering of mediators, tinkerers, designers, developers, graphic artists, communicators, artists, writers and other fans of culture in the heart of a museum. Museomix focuses on innovation, museography, mediation and the digital transformation of museums.
ALGORAVE — Cultural Management
Cultural management for Algorave first edition in Mexico City at Centro de Cultura Digital, an event where people dance to music generated from algorithms.
SKEPSIS — Logistics & Sponsorship Management
Sponsorships and logistics for Skepsis at Museo Universitario de Arte Contemporáneo (MUAC), itinerant series of lectures oriented towards the problematization of cultural, social and artistic practices.
MITAMINE & FRIENDS — Sound Compilation
Compilation dedicated to celebrate the work of old & new friends. Including tracks by Nima Ikki, An trinse, Mads Emil Nielsen, Birdy Earns, Raphael Leray, Broshuda, Tapes Adventure, niñosindigo, Judas el desgraciado, R, Cor.S, Blair Sound Design, Rubinskee, Don Esquivel, TYU, Paolo Iocca, The Boid and thingamajicks.
RRRÉPLICA — Consulting Services
Consultancy for Rrréplica, a non-profit, fiercely independent initiative. A gathering for the discussion and dissemination of the publishing practices of those who use the electronic stencil-printing technique, known as risography.
PEQUEÑOS MISTERIOS — Consulting Services
Consulting and strategic planning for Pequeños Misterios, project interested in shaking the idea of children's culture.
IBERO 909 FM — Radio Residency & Collabs
For over six years, we proudly served as a radio show and collaborative partner with Ibero909.fm, one of the leading radio stations in Mexico City (CDMX).
RESONANCE EXTRA — Experimental Radio Residency
Original broadcoast focused on contemporary music, internet archives and literature. Broadcasting monthly on Resonance Extra (LDN), a 24/7 project dedicated to transmission arts, audio arts and experimental music on DAB Digital Radio to Brighton & Hove and online.
CULTURAL ENTREPRENEUR GUIDE — Collaborative Lab & Research
Publication about unconventional (or at least not formal) ways to develop cultural and artistic projects in a contemporary context. The project 'The kinda real guide for the cultural entrepreneur' was part of the open call program for the EAT/MUCA Roma in Mexico City.